Instacart is an American multinational grocery pick-up and delivery service. The company currently operates using a website and mobile app, while allowing its customers to order their favourite groceries from various stores in their city that are on the Instacart app. Instacart was founded in 2012 and is currently based in California, America.
The following contents of this article will inform you about the privacy policy of Instacart. This is the information that you should take note of.
What sort of information does Instacart collect from its customers?
New Customer information – When you sign up for the Instacart app for the first time, you will be asked to provide your email address, phone number, full name, and home address. This is the first sort of information that Instacart will collect from you. Once you have successfully placed an order, Instacart will collect crucial information such as your order details and your bank card information.
While using services on the app – If you do decide to order from a third-party pharmaceutical company, your information such as your name and order details will automatically be sent to Instacart. The order you have placed from the clinic will also inform Instacart about the storage temperatures for the medication bought.
In addition, if you have conducted a personal medical examination from a partnering healthcare provider, your information such as your health information will be required so that formalities can be completed in the future regarding a refund or healthcare concerns about the product.
Login using a third-part service – Instacart currently offers new customers the chance to sign up with alternative options such as Gmail or Facebook. If you do use a social media platform such as Facebook to log in, your Facebook data such as your personal information and your friend’s list will be shared with the company.
This is a normal procedure with a lot of organisations that offer you the chance to sign in with your social media profile. Even though this may seem like the easier and faster choice to make, once you log in with your social media profile, the company is allowed to obtain all your information that is stored on the social media platform. This is like a mutual exchange of information between you and Instacart.
Inviting friends and family to sign up for the Instacart app – If you do decide to invite your friends and family to use the Instacart app, you will be provided with an option to enter their contact information manually, however, if you do live in the United States, you have the additional option of importing your friends or family contact details from your device.
This information is collected so that Instacart can send an invitation to your referral on your behalf. Additionally, if you do decide to use the Instacart widget on other applications or websites, the company will be notified of your intended use of the app.
Location information – By using the Instacart app, you are allowing the company to record your location information for better usage purposes. For example, if you decide to place an order using the app, Instacart will be notified of your exact location so that the company can provide the most efficient service to you when handing off or picking up your orders.
Furthermore, you can choose to enable or disable the location tracking services on the app or your mobile network preferences. It is recommended that you do allow for location tracking on the Instacart app so that all services provided to you are accurate in terms of distance for shops, as well as delivery services.
Your usage data – While you are using the Instacart app on your phone or the web browser, your information such as your IP address will be stored on the system so that Instacart can then use that information on websites such as Google Analytics to monitor the demographics of the kind of customers that visit the website or app. This will give the organisation a better understanding of their customers and know what kind of products these customers like to buy.
Conclusion
your information such as your personal and device details is collected by Instacart so that they can improve the quality of service offered to their customers, as well as create products that the customers will find attractive. Additionally, Instacart collects your information so that it can deliver the products you buy much more efficiently, and call or text if there is any issue regarding your order. Your information collected by companies is so that the products and services provided to you are at their best so that you can be satisfied as a customer.
Is there a usage cost associated with Instacart?
Instacart does not charge a membership fee to use its services, instead, the shops that are offered on the Instacart app or website charge the customer a ten per cent service fee, as well as a delivery fee for the product. If you do have an active membership with shops such as TOPS, you can enter your membership number at checkout to receive further discounts.
What is the Instacart virtual store?
The Instacart virtual store is a section dedicated to the app or website that allows the consumer to access over 600 shop vouchers that can be used to get a discount on the checkout page. All you must do is collect the voucher, and then apply it to your product for delivery.
